100% CANADIAN-OWNED · GYM · STREET · RING

WE'RE NOT HERETO TAKE PART.WE'RE HERE TO TAKE OVER.

Gym apparel for the relentless — the disciplined, the focused, the ones who show up tired, and push through anyway

SHOP THE DROP PICK YOUR CREW

SCROLL

01 — CHOOSE YOUR LANE

PICK YOUR CREW

Three crews, one crown. Whether you're throwing hands, moving iron or grinding the come-up — there's a set of colours with your name on it.

Fight Crew

/ 01

Fight
Crew

Rashguards, wraps, walkout hoodies. Built for the cage, the mats and the mornings nobody sees.

Enter the ring →

Lift Crew

/ 02

Lift
Crew

Heavy cotton, cut for range. Strong bodies are built quietly — one rep, one workout at a time.

Move the iron →

Hussle Crew

/ 03

Hussle
Crew

Streetwear for the grind. Script gold, sleeve hits, all-black everything. Stay humble, hussle hard.

Run the block →

02 — NEW ARRIVALS

THE LATEST DROP

Printed in Canada. Built for hard rounds, heavy reps, and the work nobody sees.

New arrivals are being prepared. Check back soon.

VIEW ALL PRODUCTS

STRONG BODIES ARE BUILT
QUIETLY. ONE WORKOUT
AT A TIME.

ALPHA KINGS — LIFT CREW

03 — REPPING THE CROWN

THE ROSTER

From local cards to the big stage — our gear walks out with fighters who earn it. Sponsorship enquiries always open.

Cage Walkout — Fight Crew Cage Walkout

Main Card — Sponsored Athlete Main Card

Behind The Fighter — Corner Team Behind The Fighter

PROUD PARTNERS · ARASHI DO MARTIAL ARTS · FRONTLINE BJJ ALBERTA · ALAVANCA

Alpha Kings apparel

04 — THE STORY

BUILT IN CANADA

Alpha Kings started in a garage gym with one idea: the crown isn't handed out, it's earned. We make apparel for people who train when it's cold, when it's early, and when nobody's clapping.

Every piece is designed here, printed here, and tested by fighters and lifters who actually beat it up. No fast fashion. No filler. Just gear that holds up as long as you do.

100%CANADIAN OWNED

3CREWS

Est.SYLVAN LAKE · AB